ARNAR MAR JONSSON
Website Design, Packaging Design
Created behind the idea of a cult for the young fashion brand, I was involved in designing the website for the Icelandic-British brand. Inspired by the movements and nature of the fabric and the places of its creators the website reflects an ingenuity to discover more. Putting product codes at the forefront paired with striking imagery, the website sits off and on a grid system playing with the ideas of utility and freeform movement.